The Olde Town Market re-opens this Sunday, just in time for Cup Match in St George’s next week.

Bermuda Economic Development Corporation (BEDC) Officer Ray Lambert said the street market area “will be transformed into all things Cup Match to make sure that locals and tourists alike can represent their teams in style.”

“We started this tradition with a Cup Match market two years ago and it was hugely successful,” he said. “We recognize that by coordinating markets around major events creates a great opportunity for our local vendors as well as customers to capitalize on an increase in numbers due to the excitement that builds around the event.”

The Cup Match Market will be open from 2pm to 6pm on Water Street on Sunday, July 30th, featuring a range of vendors including food, clothing, and specialty item vendors. A BEDC spokeswoman noted that “the Market would not be Cup Match themed without Crown & Anchor, so attendees will have the chance to play and win chips that they can cash in for discounts around the town and with the vendors”.

Mr Lambert added: “This is a fun, family friendly event and usually has a great turnout with a good range of vendors. We are still accepting applications, so interested vendors should contact BEDC to sign up.”

The Market also creates an opportunity for local businesses in St George’s as well. “Whenever we host events in the Towne, we see an increase in the numbers of people. This bodes well for business owners because they have increased opportunities to make more sales,” Mr Lambert said.

“We are looking forward to this year’s market especially since the Cup is being hosted in the East End.”

For more information or to obtain an application to vend, call 292-5570 or email

  • The Bermuda Economic Development Corporation (BEDC) is Bermuda’s premier source of free confidential business advice for entrepreneurs. The mission is to serve Bermuda’s local business community with the highest degree of professionalism by providing authoritative business advice; counsel and loan guarantee support. Bermuda Business Starts Here! For more information visit